Bachelor in Digital Business Management
The Dual Study Digital Business Management Program (DSDB) aims at qualifying a new generation of innovators and analysts for a brighter technological and digital era. Digital economy has become a basic demand among competitive companies which seek to develop and enhance their performance.
Digital Business is about changing traditional conceptions that regard technology a supportive tool, restating its importance as the focus of innovation and entrepreneurship within a company.
The mission of DSDB is to enable students with an ideal balance of business, administrative, programming, a technological knowledge and skills every leader and manager of tomorrow needs.
- Get acquainted with main areas of work (accounting, finance, marketing, and investments)
- Know the major concepts in technology and information systems.
- Understand digital commercial transactions
- The ability to analyze different businesses and processes, and advise enhancement solutions
- Develop traditional or classical procedures into digital processes through advising proper and suitable technological
- software and applications
- Practical training and application in professional environments with specialized team
- Develop critical thinking and out-of-the-box ideas, approaches and solutions
Thus, upon completion of this program, students will be able to achieve the following ILOs:
Knowledge:
- Understand real-world business process
- Understand management concepts and practices
- Understand and implement concepts related to main areas of business (Accounting, Economics, Marketing, Finance, etc.)
- Understand main concepts of Information Technology and Systems
- Understand at least one high-level programming language implement business solutions
- Understand and implement web-based business solutions
- Understand Business problems and to suggest appropriate IT solutions
- Understand business research methodologies
Intellectual Skills: - Apply knowledge of management, business processes, and IT applications to real business environment
- Transfer and apply theoretical knowledge into practical applications within the domain of Business Applications
- Apply critical thinking and apply concepts and insights from business disciplines
- Ability to act as a liaison between IT teams and Business stakeholders and interpret business requirements into technical requirements and vise-versa
- An ability to identify, formulate, and solve complex problems
- An ability to use the techniques, skills, and modern IT tools necessary for Management practices
Professional Skills - An ability to function on multidisciplinary teams.
- A knowledge of the professional environment
- An ability to communicate with customers effectively.
- Recognize themselves personally and independently to be a valued contributor through time management, self-direction, motivation, and pro-activeness
Attitude - A recognition of the need for, and an ability to engage in life-long learning.
- Flexible to new ideas and alternative solutions.
- An understanding of professional and ethical responsibility
- Well-developed social competences and communications skills
75 or above
The following are examples of the job-opportunities related to digitalization:
- Telesales & Telemarketing
- Business to Business
- Customer Relationship Management
- Enterprise Resource Planning
- Social Media (From sales to customer support & satisfaction)
- Business Intelligence (Big Data, Artificial Intelligence, Virtual & Augmented reality)
- Risk Management & investment decisions
- Workflow systems
- Digital Marketing
|
Year 1 |
|||
| Course Number | Course Name | Credit Hours | اسم المساق |
| 1st Semester | |||
| 1830102 (00) | Introduction to Business Administration | 3 | مقدمة في إدارة الأعمال |
| 1800002 | Lower-Intermediate English | 2 | اللغة الإنجليزية دون المتوسط |
| 1830130 | General Mathematics | 3 | الرياضيات العامة |
| 1850101 | Information Systems | 2 | نظم المعلومات |
| 1850001 | Information Systems Lab | 1 | مختبر نظم المعلومات |
| 1800101 | Communication Skills | 2 | مهارات التواصل |
| 1850190 | Practice I | 5 | تدريب ١ |
|
Total |
18 | ||
|
2nd Semester |
|||
| 1830101 | Principles of Management | 3 | مبادئ الادارة |
| 1820102 | Introduction to Programming | 3 | مقدمة في البرمجة |
| 1850002 | Introduction to Programming Lab | 1 | مختبر مقدمة في البرمجة |
| 1850104 | Statistics | 2 | الإحصاء |
| 1850003 | Statistics Lab | 1 | مختبر الاحصاء |
| 1800003 | Intermediate English | 2 | اللغة الإنجليزية المستوى المتوسط |
| 1850191 | Practice II | 5 | تدريب ٢ |
|
Total |
17 | ||
|
Year 2 |
|||
| Course Number | Course Name | Credit Hours | اسم المساق |
| 3rd Semester | |||
| 1850103 | Principles of Accounting | 3 | مبادئ المحاسبة |
| 1850105 | Principles of Economics | 3 | مبادئ الاقتصاد |
| 1850201 | Web and Mobile Development | 2 | تطوير تطبيقات الويب والجوال |
| 1850004 | Web and Mobile Development Lab | 1 | مختبر تطوير تطبيقات الويب والجوال |
| 1850203 | Business Process Management | 2 | إدارة العمليات |
| 1850005 | Business Process Management Lab | 1 | مختبر إدارة العمليات |
| 1800004 | Upper-Intermediate English | 2 | اللغة الإنجليزية فوق المتوسط |
| 1850290 | Practice III | 5 | تدريب ٣ |
| Total | 19 | ||
|
4th Semester |
|||
| 1850202 | Digital Business Applications I | 2 | تطبيقات الأعمال الرقمية 1 |
| 1850006 | Digital Business Applications I Lab | 1 | مختبر تطبيقات الأعمال الرقمية 1 |
| 1830251 | Principles of Marketing | 2 | مبادئ التسويق |
| 1850204 | Systems Analysis and Design | 2 | تحليل وتصميم النظم |
| 1850007 | Systems Analysis and Design Lab | 1 | تحليل وتصميم النظم |
| 1850206 | Human Resources | 3 | الموارد البشرية |
| 180010x | University Requirement I | 2 | متطلب جامعة ١ |
| 1850291 | Practice IV | 5 | تدريب ٤ |
| Total | 18 | ||
|
Year 3 |
|||
| Course Number | Course Name | Credit Hours | اسم المساق |
| 5th Semester | |||
| 1820211 | Project Management | 2 | إدارة المشاريع |
| 1850009 | Project Management Lab | 1 | مختبر إدارة المشاريع |
| 1850303 | Enterprise Information Architecture | 2 | بنية المعلومات المؤسسية |
| 1850010 | Enterprise Information Architecture Lab | 1 | مختبر بنية المعلومات المؤسسية |
| 1830305 | Principles of Finance | 2 | مبادئ التمويل |
| 1850011 | Financial Quantitative Analysis Lab | 1 | مختبر التحليل الكمي المالي |
| 1800010 | Advanced English | 2 | اللغة الإنجليزية مستوى متقدم |
| 180010x | University Requirement II | 2 | متطلب جامعة ٢ |
| 1850390 | Practice V | 5 | تدريب ٥ |
| Total | 18 | ||
|
6th Semester |
|||
| 1850302 | Digital Business Applications II | 2 | تطبيقات الأعمال الرقمية ٢ |
| 1850012 | Digital Business Applications II Lab | 1 | مختبر تطبيقات الأعمال الرقمية ٢ |
| 1850304 | Big Data & Data Analytics | 2 | البيانات الضخمة وتحليل البيانات |
| 1850013 | Big Data & Data Analytics Lab | 1 | مختبر البيانات الضخمة وتحليل البيانات |
| 1850306 | Digital Marketing | 3 | التسويق الرقمي |
| 1830303 | Business Research Methods | 2 | مناهج البحث العلمي في الاعمال |
| 1800005 | German I | 2 | لغة المانية ١ |
| 1850391 | Practice VI | 5 | تدريب ٦ |
| Total | 17 | ||
|
Year 4 |
|||
| Course Number | Course Name | Credit Hours | اسم المساق |
| 7th Semester | |||
| 1850401 | Enterprise Resource Planning | 2 | تخطيط موارد المؤسسة |
| 1850014 | Enterprise Resource Planning Lab | 1 | مختبر تخطيط موارد المؤسسة |
| 1850403 | Customer Relationship Management | 3 | إدارة علاقات العملاء |
| 1850405 | Digital Risk Management | 2 | إدارة المخاطر الرقمية |
| 1800011 | Entrepreneurship | 2 | ريادة الأعمال |
| 1800006 | German II | 2 | لغة المانية ٢ |
| 1850490 | Practice VII: Bachelor Thesis I | 5 | تدريب ٧ مشروع تخرج ١ |
| Total | 17 | ||
|
8th Semester |
|||
| 1850402 | Information Assurance | 2 | ضمان المعلومات |
| 180010x | University Requirement III | 2 | متطلب جامعة ٣ |
| 1850404 | Business Simulation | 2 | محاكاة الأعمال |
| 1850406 | Digital Supply Chain | 2 | سلاسل التوريد الرقمية |
| 1850408 | Business Law in the Digital World | 2 | القانون التجاري في العالم الرقمي |
| 1850491 | Practice VII: Bachelor Thesis II | 5 | تدريب ٨ مشروع تخرج ٢ |
| Total | 17 | ||
| University Requirements | |||
| Course Number | Course Name | Credit Hours |
اسم المساق |
| 180010x | History of Jerusalem | 2 | تاريخ بيت المقدس |
| 1800101 | Nature and Environment of Palestine | 2 | طبيعة وبيئة فلسطين |
| 180010x | Islamic Culture | 2 | حضارة اسلامية |
DSDB Courses Description
1830101 Principles of Management 3 credits
The purpose of this course is to provide students with a broad and integrative introduction to the theories and practice of management. This course focuses on the major areas of the management process: planning, organizing, leadership and control from an organizational viewpoint. The course also attempts to enable students to understand the role, challenges, and opportunities of management in contributing to the successful operations and performance of organizations. This is the introductory management course that tries to stimulate the student to develop a basic understanding of management theories, its practices and its techniques. It also allows the student to become familiar with concepts and terminology that will be useful in many managerial situations.
1850101 Information Systems 2 credits
This course introduces students to information systems, distinguishing the different types of information systems, systems analysis and design, data analysis and management and surveying information/systems technology for the management of enterprise information. Information systems are strongly database-oriented applications, often having several users (thousands and more). They are transaction-processing systems, i.e., they perform their services in many little steps for the concurrently accessing users. At the same time, they must guarantee data integrity and accomplish high throughput together with short response times. Nowadays, information systems typically run in-memory on a powerful server and client/server systems which provide graphical user interfaces, increasingly also via the internet.
1850001 Information Systems Lab 1 credits
This course will introduce practical topics in Informations Systems in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor.
1820102 Introduction to Programming 3 credits
The course focuses on algorithmic problem solving and programming fundamentals. It communicates the basic principles of programming as well as elementary abstraction mechanisms of software development. The students learn to write small software modules; hence it includes a substantial part of lab work using computers. Overview of software development and its importance, technical and formal basics of programming, basic linguistic aspects (syntax and semantics of programming languages), Introduction to programming (elementary data types, function, variable, condition, control structures, statement, procedure). Introduction to object oriented programming OOP (classes, methods, and objects).
1850002 Introduction to Programming Lab 1 credits
This course will introduce practical topics in Programming in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor.
1830102 Introduction to Business Administration 3 credits
This course will explain the main areas or functions of any business project, which are Marketing, Finance, production, and Human Resources, each function will be explained to show how it is applied and what are the main activities for the managers who are positioned to achieve these functions, in addition to an introduction to the main topics of e-business.
1830130 General Mathematics 3 credits
This course is intended for students majoring in business. It is a survey of differential calculus with business applications. General mathematics is including differentiation of algebraic concepts such as sets, real numbers, matrix manipulation, etc. It also covers linear and quadratic equations and functions, inequalities, curve sketching, and applications of the derivative.
1850104 Statistics 2 credits
This course is an introduction to statistical methods and concepts applied to business data. The topics include probability density functions, confidence intervals, hypothesis testing, and multiple regressions. The students will learn the basics of using statistical methods in applications related to business — these include the following skills: a basic understanding of the theory of probability and statistics and how it is applied to test different kinds of hypotheses as well as the basic skills required for preparing and analyzing the data.
1850003 Statistics Lab 1 credits
This course will introduce practical topics in statistics in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor.
1850103 Principles of Accounting 3 credits
The purpose of this course is to acquaint students with accounting theory, concepts, analysis, for application to financial accounting measurements and reporting. It also includes application of basic accounting concepts such as, basic accounting equation, recording process, adjusting the accounts, financial statements, and explanation of basic accounts like inventories, cash, and receivables. It also provides students with accounting concepts related to long-term assets, current liabilities, long-term liabilities, some basic forms of the organizations like corporations, accounting for investments, statement of cash flows, and financial statement analysis. The course also provides an overview of the Accounting Information Systems (AIS) and its use by organizations to enhance decision making
1850105 Principles of Economics 3 credits
This is an introductory course in microeconomics and macroeconomics theories. It focuses on examining the behavior of individuals & firms in the market and implications of their choices and the development of analytical tools and the understanding of how the theories are constructed, and to analyze the performance of the national economy and its links to the global economy. The course covers the following topics: demand, supply, utility, elasticity, and cost of production, perfect competition, monopoly, economic growth, employment, and inflation. Role of fiscal policy, money, banks, and monetary policy in the economy is discussed along with examining the role policies.
1850201 Web and Mobile Development 2 credits
In this course students are introduced to web applications, developing frameworks, tools and best practices of web and mobile software engineering. All development life cycles related to web applications are covered and students work on projects to have good exposure to activities that enhance their web and development skills. The course will also provide a comprehensive background on the evolution of the Internet and its vital role in organization’s operation such as E-Commerce, E-learning, B2B, Supply chain, etc.
1850004 Web and Mobile Development Lab 1 credit
This course will introduce practical topics in Web Development and Internet in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor.
1850203 Business Process Management 2 credits
This course looks at ways in which business processes can be analyzed, redesigned, and improved thus ensuring that they are meeting the needs of customers and the enterprise. These processes take place in a single organization but may need to interact with processes in other organizations. Business process management (BPM) is concerned with the concepts, methods, and techniques that support the design, improvement, management, configuration, enactment, and analysis of business processes that deliver lean and customer focused business processes. BPM includes process modelling that explicitly represents processes – once they are defined, processes can be analyzed, improved, and enacted. Software in the form of business process management systems can be used to manage business process.
1850005 Business Process Management Lab 1 credit
This course will introduce practical topics in Informations Systems in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor.
1850202 Digital Business Applications I 2 credits
This course breaks down the enterprise according to its functional areas (Sales, Marketing, Accounting, HR, etc.) and introduces students to relevant and up-to-date business applications that are used to enhance daily operations and decision making in each functional area.
1850006 Digital Business Applications I Lab 1 credit
This course will introduce practical topics in Digital Business Applications I in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor. Real business cases, either internationally or from the program’s partner companies will be analyzed, subject to availability.
1830251 Principles of Marketing 3 credits
This course examines the dynamics of marketing and its important role in today’s society. In addition to discussing marketing functions (pricing, product development and management, promotion and channels of distribution), marketing organizations, marketing research and other key dimensions of marketing, the course will address cultural, social, ethical, legal and international aspects of the field and digital aspects of marketing
1850204 Systems Analysis and Design 2 credits
This course introduces software engineering as a discipline, discusses stages of the software development life cycle, compares development models such as waterfall, agile development, v-model, prototyping and incremental/iterative, covers requirements analysis, effort and cost estimation, and testing. It compares structured and object-oriented analysis and design methods.
1850007 Systems Analysis and Design Lab 1 credit
This course will introduce practical topics in Software Engineering in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor.
1850206 Human Resources 3 credits
This course explores the central, strategic role that HR plays in making organizations more competitive. It examines personnel management concepts and practices including: recruitment and selection of employees; equal opportunity; training and development; performance appraisals; compensation and benefits; and labour relations. This course has a special focus on the increase of globalization and workforce diversity in the high-performance organization and digital tools used in HRM.
1820211 Project Management 2 credits
This course introduces the tasks and challenges fundamental to project management, the vital function of managing complex projects across multiple functions. Successful project managers possess the skills necessary to manage their teams, schedules, risks, and resources to produce a desired outcome. Students learn the skills and tools of project management with a practical, hands-on approach. This course guides students through many of the fundamental project management tools and behavioral skills required in profit and non-profit organizations. There is a special emphasis on causes of project failure and how to mitigate these issues through proper planning in the early phases of a new initiative.
1850009 Project Management Lab 1 credit
This course will introduce practical topics in Project Management in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor.
1850303 Enterprise Information Architecture 2 credits
This course discusses the need for service oriented architecture for Information Technology within enterprises. Topics include: Introduction to Enterprise IT Renovation Roadmap, Evolution of the Service Concept, Inventory of Distributed Computing Concepts, Service-Oriented Architectures, Services as Building Blocks, The Architectural Roadmap, SOA and Business Process Management, Managing Process Integrity, Infrastructure of the Service Bus, The Enterprise Perspective.
1850010 Enterprise Information Architecture Lab 1 credit
This course will introduce practical topics in Enterprise Information Architecture in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor.
1830305 Principles of Finance 2 credits
The course develops theoretical framework for understanding and analyzing major financial problems of modern company in market environment and financial statement analysis. The course covers time value of money and capital budgeting techniques in addition to basic models of valuation of corporate capital, including pricing models for primary financial assets, real assets valuation and investment projects analysis, capital structure and various types of corporate capital employed, derivative assets and contingent claims on assets. It provides the necessary knowledge in evaluating different management decisions and its influence on corporate performance and value.
1850011 Financial Quantitative Analysis Lab 1 credit
This course will introduce practical topics in Financial Management in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor.
1850302 Digital Business Applications II 2 credits
The course is a continuation of course 1850202, where business applications of functional areas are examined at organization’s strategic level. Use of business applications to implement organization’s strategy is analyzed and the integration of various applications to achieve strategic goal is examined. Introduction to dashboards, enterprise applications, and advanced business intelligence topics are also covered.
1850012 Digital Business Applications II Lab 1 credit
This course will introduce practical topics in Digital Business Applications II in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor. Real business cases, either internationally or from the program’s partner companies will be analyzed, subject to availability.
1850304 Big Data & Data Analytics 2 credits
The course gives an overview of the Big Data phenomenon, focusing then on extracting value from the Big Data using data mining and data analytics techniques to uncover hidden patterns, unknown correlations and other useful information that can be used to make better decisions across the organization. This course introduces key data mining methods of clustering, classification and pattern mining are illustrated, together with practical tools for their execution. These concepts are then applied to a number of datasets to show how theory and digital traces of human activities at societal scale can help understand and forecast many complex socio-economic phenomena. Overview of applications, market trends, and fundamental platforms is provided through the course.
1850013 Big Data & Data Analytics Lab 1 credit
This course will introduce practical topics in Big Data & Data Analytics in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor.
1850308 Digital Marketing 3 credits
This course builds on the basic concepts of Principles of Marketing course and extends them in the digital world and social networks. It starts with an overview of basic concepts of marketing followed by marketing topics related to Content Strategy; Social Media Marketing; Social Media Advertising; Search Engine Optimization (SEO), Search Engine Marketing; Display Advertising; Email Marketing; Measurement & Optimization using Google Analytics
1830306 Business Research Methods 2 credits
This course is designed to teach students how to support management decision making and develop an understanding of a variety of research methodologies as well as the basic skills in applying them. Both quantitative and qualitative research techniques are examined. A key output of the course is the ability to produce a professional research proposal, which could be used as your applied project proposal where appropriate. Indeed, for students intending to do survey research as part of their applied project, this course is invaluable, and plans should be made well in advance for taking this course prior to the research start time.
1850401 Enterprise Resource Planning (ERP) 2 credits
Enterprise Resource Planning Systems are used by enterprises to run their operations more efficiently and effectively. This course will introduce students to concepts behind designing an efficient ERP system, integration of business transactions, and processes to achieve efficient and error-free workflows plus accounting, management reporting and improved decision-making. An ERP system such as SAP will be used in the lab to demonstrate these concepts.
1850014 Enterprise Resource Planning (ERP) Lab 1 credit
This course will introduce practical topics in Enterprise Resource Planning Lab in a weekly session. Comprehensive practical cases/tasks shall be prepared and supervised by the course instructor
1850403 Customer Relationship Management 2 credits
This course is an introduction to customer relationship management (CRM) and its application in marketing, sales, and service. It discusses the following topics: (1) effective CRM strategies help companies align business process with customer centric strategies using people, technology, and knowledge; (2) relationship marketing with both organizational customers (B2B) and consumers/households (B2C); (3) CRM as a business strategy that integrates internal processes and external networks to create and deliver value for targeted customers and for the organization; (4) strong understanding of software components in different CRM systems, and practical applications of CRM in different sectors; and, (5) Understanding reasons behind high failure rate of implementing CRM.
1850405 Enterprise Risk Management 2 credits
As cyber threats are growing steadily, attacks on enterprise’s systems and information has become a critical factor for business. In order to minimize threats, enterprises need to manage their digital risk. This course introduces students to digital management risk basic topics such as threat detection and response, fraud prevention, audit management, business resiliency, regulatory compliance, protection of online transactions, techniques to improving enterprise risk management. Students will learn through a series of practical exercises how to critically analyze an enterprise’s risk profile and gain the skills needed to lead an enterprise through the complexities of the cybersecurity landscape.
1850402 Information Assurance 2 credits
An integral part of an enterprise’s risk management is information assurance. In this course, the following topics are introduced: confidentiality, integrity, and availability; security policies; authentication; access control; threat and vulnerability assessment; common attack/defense methods; and ethical issues.
1850404 Business Simulation 2 credits
Business Challenges improves the students’ understanding of the business operations of a firm in a dynamic, competitive environment. It helps to create a better understanding of the complexity of business operations in a dynamic competitive environment. It supports to develop a comprehension of each of the management-related disciplines and the financial implications of strategic and operational decisions. Invaluable experiences in teamwork and problem solving.
1850406 Digital Supply Chain 2 credits
Digital transformation put pressure on managers to adapt tools and applications for their traditional business operations. This pressure may drive managers to treat Digital Supply Chain approaches as cost-cutting methods instead of introduction of new effective business processes. In this course, the fundamentals of supply chain management such as logistics, procurement, inventory and vendor management will be introduced followed by topics of discussing digital transformation of supply management and modernization of processes by employing a holistic strategy and systems, mapping across processes ecosystems for better prediction of disruption, and implementation of solutions that can avert impact on production.
1850408 Business Law in the Digital World 2 credits
This course introduces fundamentals legal aspects of doing business online and/or conducting any business-related transactions based on the relevant and applicable Palestinian legislation framework. It will also provide an overview of business and information ethics and relevant electronic Crimes Prevention law and its implications on business.
1850409 Operations Management 2 credits
This course introduces the concepts, principles, problems, and practices of operations management. Emphasis is on managerial processes for effective operations in both goods-producing and service-rendering organization. Topics include operations strategy, process design, capacity planning, facilities location design and layout, in addition to fore-casting, production scheduling, inventory control, quality assurance, and project manage-ment. The topics are integrated using a systems model of the operations of an organization.
DSDB Dual Studies Requirement Courses
1800002 Lower-Intermediate English 2 credits
This course aims to promote English language proficiency at undergraduate level. It focuses on core language skills such as listening, speaking, reading and writing by using traditional texts and interactive content.
1800003 Intermediate English 2 credits
The aim of this course is to enhance student’s communications skills. After having the necessary English skills in the previous course, students will focus on writing essays, delivering speeches, and presenting their work.
1800004 Upper-Intermediate English 2 credits
Building on English Skills II, this course will focus on research techniques, documentation styles, and argumentative strategies. In this course we will screen documentaries, read newspaper articles, scholarly essays, short stories, and conduct formal interviews in order to thoroughly investigate, evaluate, and analyse selected topics. It also focuses on critical analysis of text, advanced composition writing, and class presentations demonstrating an excellent grasp of the art of persuasion. Based on the information gathered from different sources students will submit proposals for projects relevant to social and cultural issues. In a polarized society people often take positions on social, cultural, and moral issues without hearing all sides what to speak of studying and exhausting the available sources of information.
1800010 Advanced English 2 credits
This course is the fourth of a series of four English courses which is designed for learners who can understand lectures in the target language on both familiar and unfamiliar topics, and understand news on television and radio well, taking an active part in discussions on both familiar and unfamiliar topics, but still make mistakes and fail to make themselves understood occasionally. During this course, students will develop accuracy and fluency in speaking and writing, awareness of the writing process and reading and listening sub-skills. Learners can understand a wide range of demanding, longer texts and recognize implicit meaning. They can also express themselves fluently and spontaneously without much obvious searching for expressions, use English flexibly and effectively for social, academic and professional purposes and produce clear, well-structured and detailed texts on different subjects, showing controlled use of organizational patterns connectors and cohesive devices. In addition, it aims at familiarizing students with the internationally recognized proficiency tests such as (TOEFL & IELTS) to ensure students have the integrated skills needed in taking the proficiency tests.
1800005 German I 2 credits
This is an introductory course that aims to provide students with the ability to understand, speak, read and write simple German/ Hebrew. Primary goals are to introduce beginning students to basic structures of the German/ Hebrew language by developing vocabulary and a command of idiomatic expressions; to familiarize students with sentence structure through written exercises and short compositions.
1800006 German II 2 credits
This course emphasizes on conversation skills and aims to enable students to effectively communicate with German / Hebrew speaking people. It focuses on interactive teaching materials.
1800011 Entrepreneurship 2 credits
The course will cover the basic skills needed to improve the personality characteristics and enhance the interpersonal skills of the students. Broadening the student’s visions and focusing on internal success factors are key elements of the course. The course will tackle issues like; entrepreneurship and entrepreneurial life, SMEs successes and failures, motivation and self – management, creativity and innovation, leadership and teamwork, networking and negotiation and developing personal goals and objectives. Also this course will teach students how to build a business model and a business plan.
1800101 Communication Skills 2 credits
This course provides the business student with vital knowledge that will expand his skills in aspects regarding business terminology including commercial prefixes and suffixes, writing and answering business letters, developing headings and titles, connecting ideas and sentences, writing commercial abstracts, and finally writing reports with a correct bibliography and citation. Oral, written and graphical communication principles are covered and exercised through the study of case histories, practical workshops and detailed assignments.
DSDB University Requirement Courses
180010x History of Jerusalem 2 credits
This course offers historical accords of Jerusalem and discusses the important historical phases that Jerusalem has gone through. It starts with the era of establishing the city until recent times, focusing in the process on the political, economic, and social circumstances in each era.
180010x Nature and Environment of Palestine 2 credits
This course provides a basic introduction to the geography and demographics of Palestine. It presents Palestine’s geographical areas, before focusing on the demographic changes Palestine has went through its history.
180010x Islamic Culture 2 credits
This course provides fundamental concepts of Islamic culture, its historic roots, main events, and its pillars. The course introduces a set of issues for discussion from Islamic Culture perspective.