Study Plan

Marketing Program

The student must pass (132) credit hours to get B.SC. Degree in Marketing as follows:

First: College Requirements:
Marketing students must pass (33) credit hours as follows:


Course No.

Course Name

Cr.Hrs.

Prerequisite

1301101

Principles of Microeconomics

3

 

1301102

Principles of Macroeconomics

3

1301101

1301103

Principles of Statistics

3

 

1301104

Mathematics for Business*

3

 

1302101

Principles of Accounting 1

3

 

1302102

Principles of Accounting 2

3

1302101

1304101

Principles of Management

3

 

1304102

Principles of Management 2

3

1304101

1301105

Principles of Computer

2

 

1304305

Principles of Commercial Law

3

 

1301119

English Language 3**

2

 

1301120

English Language 4**

2

1301119

Second: single specialization in Marketing

Obligatory Courses (57)


Course No.

Course Name

C\H

prerequisites

1303203

Principals of Investment

3

1304204

1303204

Fundamentals of Financial Management

3

1302101

1304201

Procurement Management

3

1304102

1304202

Human Resource Management

3

1304102

1305101

Marketing Management

3

1305101

1305102

Consumer behavior

3

1305101

1305203

Service Marketing

3

1305101

1305204

Sales management

3

1304102

1305208

Distribution Channels

3

1305101

1305302

Managerial Economics

3

1304102

1305305

Marketing Strategies

3

1305101

1305306

Global marketing

3

1305101

1304312

Production management

3

1304102

1305402

Promotional strategies

3

1305101

1305403

Marketing research

3

1305101

1304307

Organizational behavior

3

1304102

1305408

E-Marketing

3

1305101

1305444

Senior seminar

3

Department approved for seniors

1305445

Applied Topics In Marketing

3

1305101

Elective course for the single specialization in marketing (12 hours)

Course No.

Course Name

Credit Hours

prerequisites

1301203

Money and banking

3

1301102

1304205

Public administration

3

1304102

1304206

Business communication

3

1304102

1305207

Pricing strategy

3

1305101

1304208

Public relations

3

1305101

1305301

Industrial Marketing

3

1305101

1304303

Principles of insurance

3

1304102

1305303

Marketing For Non-Profit Organizations

3

1305101

1304305

Business law

3

--------

1304307

R etailing

3

1305101

1304309

Project management

3

1304102

1305401

Tourism Marketing

3

1305101

1302404

Managerial accounting

3

1302102

1305407

Bank marketing

3

1305101

1304446

Internship

3

Department approved for senior

Free Courses students select 6 credit hours from any courses offered by any of the university colleges departments.

Third: major specialization in marketing

Student majoring in marketing must bass at least 48 credit hours as follow
Obligatory courses (42 credit hours)


Course No.

Course Name

Credit Hours

prerequisites

1304201

Procurement Management

3

1304102

1305101

Marketing Management

3

1305101

1305102

Consumer behavior

3

1305101

1303203

Principles of investment

3

1304204

1305203

Service Marketing

3

1305101

1305204

Sales management

3

1304102

1305208

Distribution Channels

3

1305101

1305305

Marketing Strategies

3

1305101

1305306

Global marketing

3

1305101

1304307

Organizational behavior

3

1304102

1305402

Promotional strategies

3

1305101

1305403

Marketing research

3

1305101

1305444

Senior seminar

3

Department approved for senior

1305445

Applied Topics In Marketing

3

Department approved for senior

Elective course ( 6 credit hours)


Course No.

Course Name

Credit Hours

prerequisites

1301203

Money and banking

3

1301102

1304205

Public administration

3

1304102

1304206

Business communication

3

1304102

1305207

Pricing strategy

3

1305101

1304208

Public relations

3

1305101

1305301

Industrial Marketing

3

1305101

1304303

Principles of insurance

3

1304102

1305303

Marketing For Non-Profit Organizations

3

1305101

1304305

Business law

3

--------

1304307

retailing

3

1305101

1304309

Project management

3

1304102

1305401

Tourism Marketing

3

1305101

1302404

Managerial accounting

3

1302102

1305407

Bank marketing

3

1305101

1304446

Internship

3

Department approved for senior

Fourth: minor specialization in marketing:

Minor specialization in marketing for faculty of business administration: (27 credit hours (

Obligatory courses (21 credit hours)


prerequisites

Course Name

Credit Hours

Course No.

1305101

Marketing Management*

3

1305201

1305101

Consumer behavior

3

1305202

1305101

Service Marketing

3

1305203

1305101

Marketing Strategies

3

1305305

1305101

Global marketing

3

1305306

1305101

Promotional strategies

3

1305402

1305101

Marketing research

3

1305403

* for students majoring an business administration this course is substitute with distribution channels 1305208 .

Elective courses for the minor specialization in marketing  (6 credit hours) students selects from the elective courses of the department.

Minor specialization in marketing for students from other faculties
(30 credit hours) as follow:

Course No.

Course Name

Cr.Hrs.

Prerequisite

1304101

Principals of Management I

3

-----

1304102

Principles of Management II

3

1304101

1305101

Principals of Marketing

3

1305101

1301103

Distribution Channels

3

1303204

1305201

Marketing Management

3

1305101

1305202

Consumer Behavior

3

1305101

1305205

Service Marketing

3

1305101

1305305

Marketing Strategies

3

1305101

1305306

International Marketing

3

1305102

1305402

Promotion Strategy

3

1305101

 

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